Commissioner William Roberts is National
Commander for the Salvation Army in the
USA, with offices in Alexandria, VA.
20
The War Cry / April 28, 2012
To: EDITOR IN CHIEF
SALVATION ARMY NATIONAL PUBLICATIONS
615 Slaters Lane, Alexandria, VA 22314
As a reader of The War Cry, I am interested in the following:
o
Your prayers
o
Follow�up counseling by a Salvationist
o
Bible study suggestions
o
Receiving The War Cry regularly
o
Information on how to become a Salvationist
o
Address of the nearest Salvation Army corps
o
Information on how to receive Christ as my Savior
o
Note: I received Christ as Savior by reading the War Cry.
Please print
Name
____________________________________________________________
Address
__________________________________________________________
City
_______________________________
State
____________
Zip
____________
Phone
_________________________
Email
_______________ _______________
Each issue of the
War Cry carries a
coupon request form
with the ABC's of
salvation as part
of the magazine's
primary mission
of evangelism.
FROM ITS EARLIEST DAYS
,
The Salvation Army
has placed great importance on the written word,
as a means to report news, convey information
and provide spiritual counsel and inspiration.
The War Cry was first published in the United
States in January 1881, with a title which today
may seem quaint to many, and anachronistic to
others, but which still finds its way into homes, hospitals, places
of business, and, most importantly, human hearts.
Readers of the War Cry will be interested to know that this
past year (2011), its 26 bi-weekly issues had an average distri-
bution of 288,000 copies. Remarkable, indeed!
Even more so is the number of reader responses received by
way of the coupon included in every issue. A total of 2,038 such
responses were made, which are detailed here. I invite you to re-
view this report. Your attention is especially directed to the report
that 683 persons requested prayer, 246 sought counsel on how to
receive Christ, and 184 persons actually came to faith in Him.
Our prayer is that the War Cry will continue to provide en-
couragement and enlightenment, and will be a vehicle which
God uses to bless many.
Thank you for reading the War Cry.
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John Smith
johnsmith@
100 Main Street
Anywhere
PA
12345
(ooo)123-4567
Bringing Blessings For Many
--Commissioner William Roberts
683
736
538
821
537
633
246
184
War Cry Coupon Requests and Responses From Readers
The number of requests and responses received by the
War Cry last year from readers who made use of the magazine's
return coupon. Last year 184 people took the time to report that they received Christ as Savior by reading the
War Cry.
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